Qualify Every Lead Before They Go Cold

New lead comes in. AI contacts them instantly via email, SMS, WhatsApp or voice. Asks the right questions. Routes the hot ones to your closers. All before lunch.

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Multi-channel qualification Real-time lead routing 12-month proven results

The Problem

Your leads are sitting in a queue. By the time someone qualifies them, half have already spoken to your competitor.

  • Manual qualification takes hours. Sometimes days. Leads don't wait that long.
  • Your sales team wastes time on tyre kickers who were never going to buy.
  • Good leads slip through because they didn't get attention fast enough.
  • No consistency. Different reps ask different questions. Quality varies wildly.

The average B2B company loses 67% of leads to slow qualification. That's not a leak. That's a flood.

What if every lead got qualified in minutes, not hours? Across every channel. With zero human effort.

The Automated Lead Qualification

An AI agent that reaches out to every new lead via their preferred channel. Has a natural conversation. Asks your qualification questions. Scores them. Routes the hot ones straight to your closers.

1

Lead Detected

New enquiry hits your system. AI sees it immediately and chooses the best channel to reach them.

Deliverable: Instant detection

2

Qualification Conversation

AI reaches out via email, SMS, WhatsApp or voice. Asks your BANT questions naturally.

Deliverable: Multi-channel engagement

3

Score & Route

Based on answers, lead gets a score. Hot leads go straight to sales. Others enter nurture.

Deliverable: Smart routing

Traditional Approach Our Approach ROI Impact
Hours to first contact Minutes to qualification 5x faster pipeline velocity
Single channel outreach Email, SMS, WhatsApp and voice 3x higher response rate
Inconsistent criteria Standardised scoring 40% more sales-ready leads

Everything Included

Multi-Channel AI Agent

$8,000

Works across email, SMS, WhatsApp and voice based on lead preferences

Qualification Flow Design

$3,500

Custom BANT framework built around your specific criteria

Lead Scoring System

$2,200

Automated scoring based on responses and engagement

CRM Integration

$2,500

Full sync with routing rules and automation triggers

Ongoing Optimisation

$2,800/mo

Monthly reviews, A/B testing and performance improvements

Total Value

$18,200 setup + $2,800/mo

Your Investment

$8,400 setup + $2,200/mo

You Save: $7,600 in first year

Results You Can Expect

Qualify at Scale

Handle 100 leads or 10,000. Same speed. Same consistency.

Better Lead Quality

Your closers only talk to qualified prospects. No more wasted meetings.

Average sales-ready lead percentage jumped from 23% to 61%.

Multi-Channel Reach

Some people prefer SMS. Others email. The AI meets them where they are.

Real-Time Visibility

Know exactly where every lead is in the qualification process.

How It Works

1

Qualification Design

Week 1-2

We map your ICP, build your BANT framework and design the conversation flows for each channel.

ICP documentation BANT criteria Channel-specific flows Scoring model
2

AI Configuration

Week 3-4

Build and train the AI across all channels. Connect to your CRM with routing rules.

Multi-channel setup CRM integration Routing automation
3

Testing & Refinement

Week 5-6

Run pilot tests. Refine messaging. Calibrate scoring.

Pilot testing Score calibration Message refinement
4

Launch & Optimise

Week 7+

Go live with full monitoring. Monthly reviews to improve performance.

Full deployment Performance dashboard Monthly optimisation

Our Guarantee

If you don't see a 30% improvement in lead-to-opportunity conversion within 90 days, we'll continue working until you see the results.

What we need from you:

  • Have at least 100 leads per month
  • Provide clear qualification criteria
  • Give us full CRM access
  • Commit to 12-month engagement

Is This Right For You?

Great Fit If...

  • You're generating 100+ leads per month
  • Qualification is your biggest bottleneck
  • You have a clear ICP and BANT criteria
  • You want to scale without adding headcount

Not Right If...

  • Fewer than 50 leads per month
  • No defined sales process
  • Looking for a quick fix without commitment

Investment

Setup

$8,400

One-time

Monthly

$2,200

Ongoing

Typical ROI: 4x within 90 days

Client Results

B2B Tech

Lead-to-Opportunity Rate Jumped 165%

Challenge

Inbound leads were sitting for hours. By the time sales reached out, most had gone cold or spoken to competitors.

Solution

Deployed Lead Qualification Agent across email and SMS. Hot leads now get routed to sales within minutes.

Metric Before After
Time to Qualification 6+ hours 12 minutes
Sales-Ready Lead % 23% 61%
Lead-to-Opportunity 11% 29%
"We're not leaving money on the table anymore. Every good lead gets to sales before it goes cold."
- James Mitchell, Head of Sales, Velocity Software

Frequently Asked Questions

What channels does it use?
Email, SMS, WhatsApp and AI voice. We choose based on lead preferences and engagement patterns.
How do you determine which leads are 'hot'?
Based on your BANT criteria. We build a scoring model that reflects what a qualified lead looks like for your business.
What happens to leads that aren't ready?
They enter a nurture sequence. The AI continues to engage them over time until they're ready.
Can it handle complex qualification criteria?
Yes. We can build multi-step flows with branching logic based on responses.
Why is this a 12-month engagement?
Lead qualification is a system, not a project. It takes time to optimise and the value compounds over time.

Ready to Get Started?

Book a strategy call. We'll show you exactly how this works for your business.

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