More Revenue. Same Clients.

Cross-selling. Upselling. Database reactivation. Everything you need to extract more value from the clients you already have.

Book a Call See What's Included
Money model design Database reactivation Automated upselling

The Problem

You're chasing new clients. But your biggest opportunity is sitting in your existing database.

  • Single-product customers. Leaving money on the table every month.
  • No systematic upsell process. It's random at best.
  • Database of past clients gathering dust. No reactivation strategy.
  • No visibility into lifetime value. Just first-sale revenue.

Conversion probability is 60-70% for existing customers vs 5-20% for new prospects. Selling to existing clients is 5-7x cheaper than finding new ones. But most businesses have no system for it.

What if you had a complete monetisation system? Cross-selling. Upselling. Reactivation. All automated.

The Lifetime Value Maximisation

A complete monetisation system built around money models. Client segmentation. Database reactivation. Seasonal offers. Two-step sale automation. LTGP tracking. Everything working together to get more value from every client.

1

Money Models Mapped

We design your offer ladder. What to sell. When to sell it. To whom.

Deliverable: Monetisation strategy

2

Automation Built

Two-step sale automation. Reactivation sequences. Upsell triggers.

Deliverable: Automated sequences

3

Tracking Enabled

Lifetime Gross Profit tracking. Know what each client is really worth.

Deliverable: LTGP dashboard

Traditional Approach Our Approach ROI Impact
Random, opportunistic upselling Systematic cross-sell process Cross-selling generates 10-30% of e-commerce revenues
Past clients forgotten Database reactivation Hidden revenue recovered
First-sale focus only Lifetime value tracking 30% profit growth

Everything Included

Money Model Design

$2,800

Complete offer ladder and pricing strategy

Client Segmentation

$1,800

Segment clients by value and opportunity

Database Reactivation

$2,000

Sequences to re-engage dormant clients

CRM Implementation & Automation

$4,500

Two-step sale automation, cross-sell triggers, LTGP tracking and upsell workflows

AI Monetisation Agent

$3,200

Automated cross-sell recommendations based on purchase history and client segments

Total Value

$14,300

Your Investment

$8,000

You Save: $6,300

Results You Can Expect

Higher Revenue Per Client

Systematic cross-selling increases average customer value.

Average client value increased 34% within 6 months.

Reactivate Dormant Revenue

Past clients often want to buy again. They just need a nudge.

Lower Acquisition Costs

More revenue from existing clients means less pressure to acquire.

Predictable Expansion Revenue

When upselling is systematic, it becomes predictable.

How It Works

1

Analysis

Week 1

We analyse your client base, offers and current monetisation.

Client analysis Offer mapping Opportunity identification
2

Strategy

Week 2

We design your money models and cross-sell strategy.

Money model design Segmentation model Automation plan
3

Build

Week 3

We build automations and tracking.

Reactivation sequences Upsell automation LTGP dashboard
4

Launch

Week 4

Training and go-live support.

Team training Playbook documentation Launch support

Our Guarantee

If you don't see a complete monetisation system ready to deploy within 30 days, we'll refine until you're confident executing it.

What we need from you:

  • Have existing clients or customers
  • Have multiple products or services to sell
  • Commit to implementation

Is This Right For You?

Great Fit If...

  • You have clients only buying one thing
  • You have a database of past clients not buying
  • You want to increase client lifetime value
  • Ready to invest in proper monetisation infrastructure

Not Right If...

  • Brand new business with no clients
  • Only one product or service
  • Not ready to implement automation

Investment

Setup

$8,000

One-time

Njin CRM Platform

$240/month

Optional. Unlimited seats. Required if you don't have an existing CRM.

Typical ROI: 20% sales increase, 30% profit growth

Frequently Asked Questions

What if we only have one service?
We can help you design complementary offers. But ideally you have 2+ things to sell.
How do you segment clients?
By value, engagement, purchase history and opportunity. The model is customised to your business.
What's database reactivation?
Sequences to re-engage past clients who haven't bought recently. Often your best prospects.
Do you integrate with our CRM?
Yes. All tracking and automation integrates with your existing CRM.
How quickly do we see results?
Database reactivation often generates revenue within 30 days. Systematic cross-selling builds over 90+ days.
What does the playbook document contain?
Every playbook follows an 11-section structure: Introduction and Vision, ICP and Avatars, Core Strategy, Pricing Strategy, Main Offers, Data and Testing Protocol, Proof and Content Engine, Contact Segmentation, CRM Developer Strategy, AI and Automations and a Team Handbook with scripts, checklists and coaching plan.

Ready to Get Started?

Book a strategy call. We'll show you exactly how this works for your business.

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